Interview: Jacob Cass, 12-Time Award Winning Designer

Jacob Cass Interview: 12-Time Award Winning Designer

by Nick Scheidies and Nick Tart on March 24, 2010 · 19 comments

As an Australian teen, Jacob Cass first began making money on his terms as an eBay seller. But his true love was graphic design.

Jacob nabbed his first freelance job at the age of sixteen and in November 2007 he started a website and blog dedicated to his business, Just Creative Design. He immediately began raking in clients, awards, and recognition. Not satisfied with one successful blog, Jacob launched Logo Designer Blog and Logo of the Day to further preach his passion.

In January 2010, after earning a degree in graphic design, Jacob received a job offer from an unlikely source: his Twitter account. He packed his bags and moved from Sydney, Australia to Brooklyn, New York, where he currently works for Carrot Creative – a marketing agency that focuses on new media design and development. With what little free time he has, Jacob enjoys travelling and listening to music.

The following is a short excerpt from 50 Interviews: Young Entrepreneurs (Volume 1).

Q: What is the single most important reason for your success?

JustCreativeDesign, Jacob's Blog

A: My blog, definitely. I started in November of 2007, so it has been about two years and four months. The blog started out with no readers but it has slowly built up quite a following. I have learned so much from people who have come in and shared their experiences and advice. I learned more in six months of blogging than I did in three years at university.

Q: What challenges do you face specifically because of your age? How has your age helped you to succeed?

A: I once had a client who didn’t find out my age until after they had hired me. They mentioned that they may not have hired me if they had known my age. In saying that, I’ve also had clients who have hired me because of my age… when I asked them why, it was because they wanted a ‘fresh, younger approach’ to business. I guess your age can work for or against you.

Online, you don’t really have to show your age. Some people like to conceal it. Personally, I’m pretty transparent with my business. I don’t think there is any point in disguising my age. It’s a matter of preference.

I use my age as a selling point, to show how motivated and passionate I am. The thing is, you have to have the work to back it up. You have to show your achievements and prove that you’re good, or better, than other people, who may have ten or more years of experience. It’s not about how many years of experience you have; it’s about the quality of your years of experience.

Q: Anything else you would like to add?

A: No, that’s all. If you want to find out more you can go to my main website, Just Creative Design. You can connect with me there.

This is an abridged version from Jacob’s interview in our latest project, 50 Interviews: Young Entrepreneurs. With 12 prestigious awards and 32 press mentions, Jacob is labeled as one of the premiere young, graphic designers in the world. His experience is unique because he developed his passion for design through entrepreneurship, which led to a dream job half-way around the world.

Jacob Cass’s Top Quote

“It’s not about how many years of experience you have. It’s about the quality of your years of experience.”

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1 Nick Scheidies March 27, 2010 at 4:03 am

This interview was a really interesting listen. It still blows my mind that he got a job offer through Twitter… maybe I should finally cave and get an account?
.-= Nick Scheidies´s last blog ..Interview: Jacob Cass, 12-Time Award Winning Designer =-.

2 Nick Tart March 27, 2010 at 2:20 pm

Yes, Scheidies! Yes, you should. Get it before it’s taken. Then you can use it later.

3 King Sidharth March 27, 2010 at 12:39 pm

Wow! That’s a superb interview man! I mean cool! That’s what happens when you follow your passion – the best of best things get lined up for you. Inspiring indeed!
.-= King Sidharth´s last blog ..The Science of Ideas – From Idea to Creation =-.

4 Nick Tart March 27, 2010 at 2:23 pm

Yeah, Jacob has proven that if you have a talent for something, you can make a business out of it. The number one takeaway from this interview is that a blog is, without a doubt, the best possible tool a freelancer could have in their arsenal.

It was great talking to you this morning, King!

5 Lakhyajyoti March 27, 2010 at 11:51 pm

Job offer through twitter account!Great interview.BWN this is my first visit in your siteAnd I must say I got some very good interviews here.
.-= Lakhyajyoti´s last blog ..Win A Dell Laptop With SizloPedia =-.

6 Nick Tart March 28, 2010 at 2:43 pm

Hey Lakhyajyoti! Thanks for the compliment. We’re putting a lot of work into these interviews and it’s always nice to hear when people appreciate it.

And that’s the power of social media, right?

7 Cam June 3, 2011 at 10:10 am

That is the power…

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